Natalia is a graphic designer with over 25 years of experience in branding and digital design. She graduated from the University of Buenos Aires in 1996. She started her career at Multimedios América, where she worked on broadcast design for various Argentine TV channels. Alongside her team, she received the Platinum Pencil award and Special Mention at Promax BDA. Later, she was hired by the United Nations International (UIT) and served as the art director for the nacion.ar project, developing a variety of digital products for the Argentine National Government. Since 2002, she has been running her own studio, assisting clients from the United States, Argentina, the Netherlands, Switzerland, and Italy in building their brand identities, designing communication systems, and developing digital products.